El Rey - Miggy Cabrera Pop-Up Restaurant
What better way to celebrate a legend than through his favorite food? To honor Miguel Cabrera’s heritage and remarkable career, we brought El Rey to life, a vibrant pop-up restaurant experience connecting fans to Miggy’s story through authentic flavors and immersive design. I led the multidisciplinary creative team responsible for bringing the concept to life through brand identity, environmental design and storytelling, creating a unique fan experience that celebrated one of baseball’s greatest players.
